My Awesome Startup
A gripping tagline or description that communicates
your product's core value.
A gripping tagline or description that communicates
your product's core value.
Introduce your proudct or service with a description of your core offering. Further elaborate on yor positioning statement. Include a description of what it is, who it's for, why it's needed, and why it's better than alternative products or services.
Why is your company best suited to providing solutions? Present the features and capabilities that define your service and make it the top tool for addressing consumers’ needs.
Consider the elements of your company you anticipate the most inquiries. What will investors, partners, enterprise clients be itching to know? In addressing topics, zero-in on the information you feel is most relevant to your target audience who will send this One Pager to.
3–5 questions is a good range. Remember—keep topics addressed and information shared relevant to your audience.
You’re not alone. This means you have more in common with your customers than you realize. The key is to give honest, clear and brief answers. Start the dialogue and keep the discussion open with your stakeholders.
